We live in a culture that seems to reward ridiculously high levels of speed and production. The question I would challenge you on is do you have to be moving at a frantic pace in order to be productive? I’ll [...]

Transformation in any area can be difficult for people. For some reason, financial transformation can be the most challenging. I’ve seen people that have transformed their body and even their personal income but the reality is they are broke financially. [...]

Sounds like a bold statement right? What qualifies me to think I have the best advice you can get? For starters, just 8 years ago I was well into 6 figures of non-mortgage debt and quickly losing hope. Now, I’ve [...]

Someone recently asked the question, “What’s the most important number to measure in the fitness business?” Fitness business or not, the most important number to measure is net profit margin. It measures how profitable your business is in relation to [...]

I just finished up 3 days at a high level marketing conference in San Diego. Not only were the speakers top of the top (Richard Branson actually flew in from Necker Island to deliver a talk) but there were some [...]

About 7 years ago my wife Melissa and I hit rock bottom financially. Rock bottom might be different for everyone but for us it means well into six figures of non-mortgage debt, almost losing our house, and having our car [...]

Being a fitness biz owner can be hard. There are lots of expenses and I understand how it can feel like you’re just spinning your wheels sometimes. Money seems to go out just as fast as it comes in. There’s [...]

I talk a lot about how most Fit Pros (and everyone else for that matter), would benefit tremendously from better money management. When my wife and I turned our financial lives around, we did it on less income than we [...]

Few people would argue that Bruce isn’t successful. He’s been married 31 years and has 2 adult children, both successful in their own right. He has a highly profitable business, actually multiple highly profitable businesses. He lives on the water [...]