Sales Strategies for Fitness Business Owners with Sherman Merricks

Sales Strategies for Fitness Business Owners with Sherman Merricks

Billy Hofacker
Published on: 11/05/2025

In this episode, Sherman shares powerful insights for gym owners and fitness professionals on using paid ads effectively, mastering sales skills, and refining your niche to attract the right clients. Tune in for practical strategies to boost conversions and grow a sustainable fitness business.

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From Debt Disaster to Money Coach: Interviewed by Kate Martin

From Debt Disaster to Money Coach: Interviewed by Kate Martin

Billy Hofacker
Published on: 02/05/2025

From car repossession and over $500K in debt to coaching fitness pros on mastering their money, I sat down with Kate Martin to share my story, the lessons that changed everything, and what I wish more fit pros knew.

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Building a Thriving Online Business with Brian Keane

Building a Thriving Online Business with Brian Keane

Billy Hofacker
Published on: 26/04/2025

Every master was once a disaster. In this episode, Brian Keane shares hard-won lessons from 12 years in fitness biz—real talk on marketing, mindset, and making content that actually converts. A must-listen for coaches ready to grow.

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Business Jiu-Jitsu: Lessons in Success and Grit with Jordan Edwards

Business Jiu-Jitsu: Lessons in Success and Grit with Jordan Edwards

Billy Hofacker
Published on: 18/04/2025

What if the key to business success is hidden in the lessons of Jiu-Jitsu? In this episode, I sit down with Jordan Edwards to talk business challenges, leadership, and how lessons from the mat apply to real-life success.

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